Mr. Pradyumn Singh
Digital Marketing Trainer
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Read More →Spread over five to six months and delivered by expert instructors, this Digital Marketing course prepares Asansol students with applied, job-relevant competencies in search engine optimization, Google Ads and paid search, Meta advertising and social channels, content development, GA4 measurement and AI-powered marketing tools. All teaching takes place in a live online format; for learners who can commute, physical classroom access is offered solely at Uncodemy's Delhi and Noida facilities. The program is priced at ₹17,500 plus 18% GST, bringing the total to ₹20,650.
Through a steadily expanding network of companies, recruiters and hiring organisations across India, Uncodemy offers career and placement assistance to its learners.
6 × ₹4,108 = ₹24,648 — within ₹2 of the ₹24,650 total (negligible rounding).
By the end of this course, graduates gain applied proficiency in SEO, Google advertising, Meta campaigns, content marketing and analytics — readying them for starting-level roles including SEO Executive, Social Media Executive and PPC Specialist.
For learners based in Asansol, the placement data is refreshed periodically; independently confirmed results are available at uncodemy.com/placement.
Digital marketing refers to all promotional activities carried out on internet-based platforms — spanning search engines, social networks, email and sponsored digital ads — guided by insight-led planning with quantifiable results. What sets it apart from traditional offline marketing is the ability to observe, experiment with and tune campaign performance continuously.
Day-to-day responsibilities for a digital marketer usually include building search and content plans, overseeing paid campaigns on Google and Meta, reading and acting on GA4 reports, running brand social channels, setting up automated email and WhatsApp flows, and improving conversion rates across landing pages and sales funnels.
The table below shows how Uncodemy's Digital Marketing program compares with its other specialised offerings.
| Aspect | Digital Marketing (this course) | SEO Specialization | Performance Marketing (standalone) |
|---|---|---|---|
| Core focus | Broad coverage: SEO, Google Ads, Meta Ads, Analytics and AI tools | Organic search ranking only | Paid ads & conversion optimization only |
| Breadth of skills | Full-stack digital marketing | Narrow | Narrow |
| Typical entry salary | ₹2.5–4 LPA (Entry-Level Digital Marketing Executive, per this sheet) | ₹3–6 LPA (SEO Executive, per this sheet) | ₹4–10 LPA (Performance Marketing Specialist, per this sheet) |
| Uncodemy program duration | 5–6 months | N/A | N/A |
Stretched over four to five months and taught by experienced faculty, this program comprises over a hundred live sessions and 165 hours of organized study distributed across thirteen modules. Students begin with core marketing concepts and strategic planning, then advance through WordPress website building and landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta advertising and social platforms, content strategy, email/WhatsApp automation, GA4 analytics, performance marketing and CRO, AI-powered marketing tools, and a final capstone campaign. Asansol participants join from wherever they are via live online delivery, while in-person classroom options remain available at Uncodemy's Delhi and Noida branches.
Familiarity with computers and the internet is beneficial. Because teaching begins from first principles, prior marketing knowledge is not needed. Students must have access to a laptop and dependable internet connectivity for attending sessions and completing project assignments.
Every month, eight or more fresh batches begin. Live online batches run on IST timings.
| Date | Time | Trainer | Seats Left |
|---|---|---|---|
| 27 Oct | 07:30 PM – 08:30 PM | Mr. Pradyumn | 01 Seat |
| 04 Nov | 02:00 PM – 03:00 PM | Mr. Pradyumn | 02 Seats |
| 10 Nov | 10:30 AM – 11:30 AM | Mr. Shad | 01 Seat |
| 17 Nov | 12:00 PM – 01:00 PM | Mr. Pradyumn | 02 Seats |
| Date | Time | Trainer | Seats Left |
|---|---|---|---|
| 31 Oct | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
| 14 Nov | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
The above is only an illustrative example — the exact weekday or weekend timetable (in IST) is shared at the time of enrollment.
Thirteen modules make up this curriculum, totaling 165 verified learning hours. Learners progress from foundational digital marketing concepts and strategic planning through WordPress websites and landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta advertising and social media, content marketing, email/WhatsApp automation, GA4 analytics, performance marketing and CRO, AI marketing tools, and finally a live projects/campaigns capstone.
| Module | Hours | Tools |
|---|---|---|
| 1. Digital Marketing Fundamentals & Strategy | 8 | — |
| 2. Website, WordPress & Landing Pages | 10 | WordPress, Canva |
| 3. Search Engine Optimization (SEO) | 18 | SEMrush, Ahrefs, Ubersuggest, Google Keyword Planner |
| 4. Local SEO & Google Business Profile | 10 | Google Business Profile, Google Keyword Planner |
| 5. Technical SEO & Search Console | 10 | Google Search Console, Ubersuggest |
| 6. Google Ads & PPC | 18 | Google Ads, Google Keyword Planner |
| 7. Meta Ads & Social Media Marketing | 15 | Meta Ads Manager, Facebook, Instagram, Canva |
| 8. Content Marketing & Copywriting | 10 | Canva, WordPress |
| 9. Email, WhatsApp & Marketing Automation | 10 | Mailchimp, WhatsApp Marketing/AiSensy |
| 10. Google Analytics 4, GTM & Marketing Analytics | 12 | Google Analytics 4, Google Tag Manager, Looker Studio, Microsoft Clarity |
| 11. Performance Marketing & Conversion Optimization | 12 | Google Ads, Meta Ads Manager, Google Analytics 4 |
| 12. AI Tools for Digital Marketing | 12 | ChatGPT, Gemini |
| 13. Live Projects, Campaigns & Capstone | 20 | Full stack of tools |
| Total | 165 Hours (verified) | |
Each project is drawn from a specific curriculum module, culminating in the live projects and campaigns capstone.
Curriculum & Technical Reviewer · Digital Marketing Trainer
Over 15 years of experience in digital marketing. Reviews and approves the curriculum published on this page, ensuring the material stays technically sound and up to date.
Industry expert Mr. Pradyumn has both designed and technically reviewed this curriculum.
After completing the program successfully, each participant is issued the Uncodemy Digital Marketing Program Certificate. This document lists the program's title, its length, the software tools taught and the completion date, and it includes a unique reference code that supports online verification.
The certification directly reflects the practical work produced during the course — such as applied SEO exercises, Google Ads and Meta Ads tasks, and the Live Projects/Campaigns capstone project.
Verification is available at certificate.uncodemy.com. This certificate is issued independently by Uncodemy and carries no affiliation with Google, Meta, SEMrush, Ahrefs or any other software vendor whose platform is taught during the course. It is neither a "Google Ads Certification" nor a vendor-issued credential.
Uncodemy Certificate VerificationOnline Certificate Verification & Download certificate.uncodemy.comRun by Uncodemy Edutech Pvt. Ltd., Uncodemy is an IT training institute with a strong career focus and more than fourteen years of proven training delivery. It operates physical classroom centres in Delhi and Noida while also teaching live online to students throughout India — Asansol included.
Across this Digital Marketing course, students build SEO-friendly websites, execute live Google Ads and Meta Ads campaigns, assemble GA4 dashboards, prepare content and automation workflows, and deliver a capstone marketing campaign.
Instruction combines real-time sessions with practical assignments, project work, interview coaching and career assistance. The institute publishes its career support policy and eligibility conditions before enrollment opens.
Additional courses for Asansol learners: SEO, Social Media Marketing and Performance Marketing.
Career and placement assistance is available, though securing employment is never guaranteed — actual outcomes depend on individual effort, current market conditions and what employers require.
*Ratings and review counts reflect current publicly available platform information and may change over time.
The people who actually teach this course
Every live class is led by Uncodemy's in-house training faculty. The institute partners with over thirty industry specialists whose combined corporate training background exceeds a decade.
Uncodemy keeps two distinct functions separate — instructors who conduct sessions and domain experts who verify curriculum accuracy. For this program, Mr. Pradyumn fills both roles as the sole curriculum and technical reviewer.
All trainers and reviewers are published by name, with professional profile links provided wherever possible.
Claim your seat in the upcoming live online batch and begin building practical digital marketing expertise under expert instructor guidance. Fees are clear and transparent, EMI options are available, and career assistance is offered. Reach out to the admissions team to confirm batch timings and complete your enrollment.
An incremental view of the role-wise salary bands shown on this page — from the very first digital marketing job through to management level.
Several factors shape the digital marketing job landscape around Asansol — its strong industrial foundation, a growing small business and retail sector, and its closeness to Durgapur's IT and startup community. Employers in and around Asansol, Burnpur and Durgapur need professionals capable of managing search optimization, running paid campaigns and working with analytics tools.
During interviews around Asansol, employers usually test SEO fundamentals, practical Google Ads and Meta Ads skills, and comfort with GA4 analytics. Applicants who bring concrete campaign outcomes and a portfolio of work tend to make the strongest impression.
Initial roles typically focus on execution, and professionals tend to advance into specialist and managerial positions as their campaign experience expands.
Program graduates are ready for entry-level digital marketing opportunities where the main requirement is a solid grasp of SEO, paid advertising, social media and analytics.
| Role | Core Tools |
|---|---|
| SEO Executive | SEMrush, Ahrefs, Google Search Console |
| Social Media Executive | Meta Ads Manager, Canva, Instagram |
| PPC Specialist | Google Ads, Google Keyword Planner |
| Performance Marketing Specialist | Google Ads, Meta Ads Manager, Google Analytics 4 |
| Content Marketing Specialist | WordPress, Canva, ChatGPT |
| Digital Marketing Executive (Entry-Level) | Google Analytics 4, Google Ads, Meta Ads Manager |
After building two to five years of hands-on experience and continuing to upskill, many professionals transition into managerial roles across SEO, performance marketing or full-stack digital marketing — positions where they take charge of budgets, overarching strategy and team results.
Digital marketing salaries around Asansol mirror wider regional patterns and are influenced by skill level, campaign experience and the specific employer. Many Asansol-based marketers work for companies across West Bengal or hold fully remote positions. The figures below are illustrative market ranges.
| Role | Salary Range |
|---|---|
| Entry-Level Digital Marketing Executive | ₹2.5–4 LPA |
| SEO Executive / Specialist | ₹3–6 LPA |
| Social Media Executive / Manager | ₹3–6 LPA |
| PPC / Google Ads Specialist | ₹4–8 LPA |
| Performance Marketing Specialist | ₹4–10 LPA |
| SEO / Performance Marketing Manager | ₹8–15 LPA |
| Digital Marketing Manager | ₹8–18 LPA |
Sources reviewed: AmbitionBox, Glassdoor, Indeed and Uncodemy placement records. Reviewed: October 2026.
Uncodemy's hiring network spans over 850 companies across diverse industries that frequently look for digital marketing talent.
As digital adoption widens within these industries, professionals with practical skills continue to find growing opportunities.
Following a well-defined sequence helps learners progress from basic understanding to job-ready proficiency.
Timeline: Six months of consistent, structured study along this sequence is generally enough to prepare for entry-level digital marketing positions.
Rather than concentrating on a single area, this program delivers a comprehensive, full-stack digital marketing education.
| Factor | This Program |
|---|---|
| Duration | 5–6 months |
| Learning hours | 165 |
| Live sessions | 100+ |
| Tools | 20+ |
| Capstone | Live Projects & Campaigns |
| Career support | Dedicated Career & Placement Assistance |
Where a standalone SEO program or standalone Performance Marketing course is narrower in scope, this Digital Marketing course covers the entire digital landscape. It includes SEO, Google Ads, Meta Ads, social media, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing, CRO and AI-powered marketing tools. An SEO-specific course focuses purely on organic search, and a performance-focused course concentrates solely on paid ads and conversion rate optimization. Candidates who want a broad foundation usually begin with this course; those who already know their preferred specialty may prefer a more focused track.
Asansol students attend the Digital Marketing course entirely through live online sessions and receive the same curriculum, instructors and batch structure offered in Uncodemy's classroom programs. Classes happen in real time, allowing for active discussion, question-and-answer interaction and collaborative exercises. Recordings are shared for later review.
Students who favour in-person learning can attend sessions at Uncodemy's physical centres in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1). The live online format removes travel barriers without compromising instructional quality or peer interaction.
| If you want... | Recommend |
|---|---|
| A full-stack digital marketing career | This program |
| Only SEO specifically | Consider a standalone SEO course instead |
| Only paid-ads/performance marketing | Consider a standalone Performance Marketing course instead |
| A business owner wanting to run your own brand's marketing | This program |
UncodemySocial media marketing project designed to support content promotion, audience engagement, and a stronger online brand presence across social platforms.
UncodemySEO-focused project designed to support website visibility, search performance improvement, and better-organized search engine optimization activities.
UncodemyAI-powered SEO auditing project designed to assess website content, identify optimization opportunities, and support better visibility in AI-driven search experiences.
UncodemyMarketing analytics project designed to examine advertising campaign performance, evaluate key metrics, and identify opportunities to improve campaign effectiveness.
UncodemyDigital marketing dashboard designed to organize campaign data, monitor marketing performance indicators, and make channel-level trends easier to understand.
UncodemyEmail marketing project focused on organizing customer journeys, structuring campaign stages, and supporting audience engagement through a planned email funnel.
Spread across five to six months, the course includes more than one hundred live sessions and 165 hours of structured study. Both weekday and weekend batches are offered.
No previous marketing background is needed — Module 1 begins right at the fundamentals. Basic comfort with computers and the internet is useful, though not compulsory.
The program introduces twenty different tools: Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Google Business Profile, Google Keyword Planner, Meta Ads Manager, Facebook, Instagram, WordPress, Canva, SEMrush, Ahrefs, Mailchimp, WhatsApp Marketing/AiSensy, Looker Studio, ChatGPT, Gemini, Microsoft Clarity and Ubersuggest.
Definitely. SEO is covered in Modules 3 through 5, Google Ads and PPC in Module 6, and Meta advertising along with social media marketing in Module 7 — each supported by practical exercises and projects.
The Live Projects, Campaigns & Capstone spans twenty hours, during which learners plan, run and present end-to-end digital marketing campaigns.
All sessions are live, numbering more than one hundred. Recordings become available afterwards for revision.
The course costs ₹17,500 plus 18% GST, totalling ₹20,650. Pricing stays the same regardless of mode or city.
EMI plans start from ₹4,108 per month over six months.* Actual EMI amounts, tenure and eligibility depend on the chosen payment or financing arrangement.
Prospective students may ask the admissions team about scheduled demo or orientation sessions.
Yes — Uncodemy provides dedicated career and placement assistance through its network of 850+ hiring companies. Employment cannot be guaranteed.
Entry-level Digital Marketing Executive salaries typically fall within the ₹2.5–4 LPA indicative band. Actual outcomes depend on skills, projects, interview performance and market conditions; no specific placement is promised.
The salary table on this page offers indicative ranges. These are market estimates and not promised placement outcomes. Compensation varies significantly based on role, location, portfolio and specialty.
Common positions include SEO Executive, Social Media Executive, PPC Specialist, Performance Marketing Specialist, Content Marketing Specialist and Entry-Level Digital Marketing Executive.
The program is open to freshers, working professionals, business owners, career changers and content creators. Basic familiarity with computers and the internet is helpful, though prior marketing experience is not required.
No. The salary figures are market estimates only. Placement and review counts rely on available records and platform data and may change. Uncodemy does not guarantee employment or specific results.
No. Asansol learners attend online. Uncodemy's physical classroom centres are in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1).
This is a broader, full-stack program spanning five to six months and covering SEO, paid ads, social media, analytics and AI tools. By contrast, a standalone SEO or Performance Marketing course is narrower and centers on a single skill area.
Asansol learners receive the Digital Marketing course entirely in live online mode. Those who wish to visit a Uncodemy training centre in person can find the addresses listed below.