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Digital Marketing Training Course in Kharagpur by Uncodemy

5–6 Months 100+ Live Sessions Live Online

Learners based in Kharagpur can join this five-to-six-month trainer-led Digital Marketing course to gain practical know-how in SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, GA4 analytics and AI-driven marketing tools. Teaching happens entirely through live online classes. Anyone wanting in-person classroom sessions would need to visit Uncodemy's Delhi or Noida branches. Pricing is ₹17,500 plus 18% GST, so the total payable comes to ₹20,650.

4.7/5
500+ Reviews
4.7/5
500+ Reviews
5/5
30+ Reviews
4/5
130+ Reviews
5/5
54+ Reviews
5/5
Facebook Reviews*
Expert Trainers
30+ Industry Trainers & Mentors
Hands-on Projects, Campaigns & Case Studies
Lifetime Access
Dedicated Career & Placement Assistance
Certified Course
Flexible Live Online Batches (Weekday & Weekend)
What's Included

Everything in One Program

100+ live sessionsInstructor-led, real-time classes
Session recordingsRevise or catch up any time
AssignmentsPractice after every topic
Hands-on projectsDigital marketing campaigns and case studies
20-hour capstoneLive Projects, Campaigns & Capstone
Program certificateVerifiable online
Career & placement assistanceResume, mock interviews, openings
Lifetime accessCome back to the material
Institute

Why Choose Uncodemy?

14+
Years of Training Excellence
850+
Companies in Our Hiring Network
54,000+
Learners Trained
200+
Corporate Associations
14+
Group Companies
Dedicated Career & Placement Assistance

Career and placement assistance through our growing network of companies, recruiters and hiring organizations across India.

Live Online Classes Weekend & Weekday Batches 100% Practical Training Transparent Fees EMI Options Available Dedicated Support

Program Details

Learning
165 Hours of Learning
Program Duration
5–6 Months
Live Training
100+ Live Sessions
Technology Coverage
20+ Tools & Technologies
Practical Learning
Hands-on Projects, Campaigns & Digital Marketing Case Studies
Program Fee
₹17,500 + 18% GST
Total Fee
₹20,650
EMI
Starting From ₹4,108/Month for 6 Months*
Career Support
Dedicated Career & Placement Assistance
Hiring Network
850+ Companies in Our Hiring Network
Career Support Includes
Resume Building & LinkedIn Optimization, Mock Interviews & Interview Preparation, Career Guidance & Job Opportunity Assistance

Digital Marketing Course in Kharagpur — Quick Facts

Course
Digital Marketing Course
Provider
Uncodemy Edutech Pvt. Ltd.
Total Learning
165 Hours (verified)
Curriculum
13 Modules
Tools
20+ Tools & Technologies (Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Google Business Profile, Google Keyword Planner, Meta Ads Manager, Facebook, Instagram, WordPress, Canva, SEMrush, Ahrefs, Mailchimp, WhatsApp Marketing/AiSensy, Looker Studio, ChatGPT, Gemini, Microsoft Clarity, Ubersuggest)
Mode
Live Online (Kharagpur-wide); classroom available only at Uncodemy’s Delhi & Noida centres
Prior Knowledge
No Prior Experience Required
Certificate
Uncodemy Digital Marketing Program Certificate (verifiable online)
Last Reviewed
15 October 2026
Fee Breakdown

Where Your ₹20,650 Goes

₹20,650total incl. GST
Program fee₹17,500
18% GST₹3,150
  • Same fee for live online and classroom modes
  • No hidden charges
EMI plan · 6 months*
M1₹4,108M2₹4,108M3₹4,108M4₹4,108M5₹4,108M6₹4,108

6 × ₹4,108 = ₹24,648 — within ₹2 of the ₹24,650 total (negligible rounding).

List of Placed Students Trained by Uncodemy

Placement outcomes tracked at uncodemy.com/placement 850+ Companies in Our Hiring Network

By the end of the program, learners will have built confident, working knowledge of SEO, Google Ads, Meta Ads, content marketing and analytics — skills that open doors to first jobs as SEO Executive, Social Media Executive or PPC Specialist.

Kanpur learners' placement activity gets logged and refreshed over time — verified outcomes are visible at uncodemy.com/placement.

Anjali
Noida

Anjali

Digital Marketing Executive
Placed at: Leading Digital Agency
Batch: DM/09/0823/S
Anshika
Mumbai

Anshika

Digital Marketing Executive
Placed at: Balance Nutrition
Batch: DM/WD/A
Sangeeta
Noida

Sangeeta

Digital Marketing Executive
Placed at: IBE Beauty Expert
Batch: DM/WD/DS
Vishnu Sharma
Jaipur

Vishnu Sharma

Digital Marketing Executive
Placed at: GnevoTech
Batch: ADM/WD/S
Rohit Verma
Noida

Rohit Verma

Digital Marketing Executive
Placed at: Vidhaan's
Batch: DM/WD/A
Mukund Mishra
New Delhi

Mukund Mishra

Digital Marketing Executive
Placed at: Aviation Academy
Batch: DM/WE/S
Overview

What is Digital Marketing?

Digital marketing describes the practice of pushing a brand, product or service out to people over the internet — via search engines, social media, email and paid advertising — while relying on data-backed decisions and results you can actually measure. What distinguishes it from traditional or offline marketing is that every move can be tracked, tested and refined in real time.

What does a digital marketer do?

Day to day, a digital marketer shapes the SEO and content plan, manages Google Ads and Meta Ads campaigns, studies GA4 data, runs social channels, builds email and WhatsApp automations, and works on improving conversion rates on landing pages and funnels.

How the core concepts fit together
Digital Marketing SEO + Paid Ads Social Media Analytics AI Tools CRO
Research & planAudience & keyword research
Build assetsWebsite, landing pages, content
Run campaignsSEO, Google Ads, Meta Ads
Analyse & optimiseGA4, GTM, CRO
Scale & automateAI tools, email/WhatsApp

Digital Marketing vs SEO Specialization vs Performance Marketing

Here is how Uncodemy's Digital Marketing program sits next to its other specialisations.

Aspect Digital Marketing (this course) SEO Specialization Performance Marketing (standalone)
Core focus Organic search ranking only Paid ads & conversion optimization only
Breadth of skills Narrow Narrow
Typical entry salary ₹3–6 LPA (SEO Executive, per this sheet) ₹4–10 LPA (Performance Marketing Specialist, per this sheet)
Uncodemy program duration N/A N/A
Salary ranges are indicative and vary by role, skills, experience, location and employer.

Course Overview

At roughly four to five months in length, the course delivers over 100 live sessions and 165 hours of structured learning arranged into thirteen modules. The journey starts with digital marketing fundamentals and strategic thinking, then moves through websites and WordPress plus landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, email and WhatsApp automation, GA4 and marketing analytics, performance marketing and CRO, AI marketing tools, and wraps up with a capstone campaign project. Kharagpur learners attend fully online, and classroom attendance is possible at Uncodemy's Delhi and Noida centres.

Your learning roadmap
FoundationsDM strategy
WebsiteWordPress & landing pages
SEOOn-page, local, technical
Paid AdsGoogle & Meta
Content & AutomationCopywriting, email/WhatsApp
AnalyticsGA4 & GTM
Performance & AIPerformance marketing & AI tools
CapstoneLive campaigns

Who should join this course:

  • New graduates based in Kharagpur looking to kickstart a digital marketing career within the city's expanding startup, e-commerce and IT ecosystem.
  • Working professionals trying to layer SEO, paid advertising or social media marketing onto their existing role.
  • Business owners wanting to promote their own brand and run their own marketing campaigns.
  • Career switchers leaving another field for digital marketing.
  • Content creators keen to expand into a full stack of digital skills covering SEO, ads and analytics.

Eligibility:

Comfort with basic computer operation and internet browsing comes in handy, though that's the only baseline. Marketing know-how isn't needed, because the course opens with foundational concepts in Module 1. You'll want a laptop and a dependable internet link for joining live sessions and finishing project tasks.

Self-check

Are You Ready to Start?

0/5

Tick what applies to you.

Talk to a counsellor
Skill Mix

How Your Learning Time Is Split

13modules
  • DM FundamentalsM18h · 5%
  • Website & WordPressM210h · 6%
  • SEOM318h · 11%
  • Local SEOM410h · 6%
  • Technical SEOM510h · 6%
  • Google Ads & PPCM618h · 11%
  • Meta Ads & SocialM715h · 9%
  • Content MarketingM810h · 6%
  • Email & AutomationM910h · 6%
  • GA4 & AnalyticsM1012h · 7%
  • Performance & CROM1112h · 7%
  • AI ToolsM1212h · 7%
  • CapstoneM1320h · 12%

Upcoming Digital Marketing Course Batches for Kharagpur Learners

8+ new batches start every month. Live online batches, IST timings.

Date Time Trainer Seats Left
27 Oct 07:30 PM – 08:30 PM Mr. Pradyumn 01 Seat
04 Nov 02:00 PM – 03:00 PM Mr. Pradyumn 02 Seats
10 Nov 10:30 AM – 11:30 AM Mr. Shad 01 Seat
17 Nov 12:00 PM – 01:00 PM Mr. Pradyumn 02 Seats
Sample Week

What a Learning Week Can Look Like

MonLive session
TueAssignment practice
WedLive session
ThuRevise with recordings
FriLive session
SatProject work
SunRest & catch-up

Illustrative example only — your exact weekday or weekend timetable (IST) is shared when you enrol.

Curriculum

Curriculum for Digital Marketing Training Course in Kharagpur

You'll cover thirteen modules spanning 165 verified learning hours. The order moves from digital marketing fundamentals and strategy into website/WordPress and landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing and CRO, AI tools for marketing, and closes with a live projects/campaigns capstone.

Hours per module
M1 · DM Fundamentals8h
M2 · Website & WordPress10h
M3 · SEO18h
M4 · Local SEO10h
M5 · Technical SEO10h
M6 · Google Ads & PPC18h
M7 · Meta Ads & Social15h
M8 · Content Marketing10h
M9 · Email & Automation10h
M10 · GA4 & Analytics12h
M11 · Performance & CRO12h
M12 · AI Tools12h
M13 · Capstone20h

Module 1: Digital Marketing Fundamentals & Strategy — 8 Hours

  • Digital marketing landscape and channels
  • Marketing funnels and customer journeys
  • Goal setting, KPIs and budgeting
  • Audience research and segmentation
  • Digital marketing strategy frameworks
  • Ethics, compliance and data privacy basics

Module 2: Website, WordPress & Landing Pages — 10 Hours

  • Domain, hosting and WordPress setup
  • Theme configuration and page builders
  • Landing page structure and CTA design
  • Basic on-page SEO while building
  • Speed and mobile-friendliness basics
  • Conversion-focused page templates

Module 3: Search Engine Optimization (SEO) — 18 Hours

  • Keyword research and search intent
  • On-page SEO and content optimization
  • Internal linking and site architecture
  • Off-page SEO and link building
  • Competitor SEO analysis with SEMrush and Ahrefs
  • SEO audits and reporting

Module 4: Local SEO & Google Business Profile — 10 Hours

  • Google Business Profile setup and optimization
  • Local keyword research
  • Local citations and NAP consistency
  • Reviews and reputation management
  • Local landing pages
  • Local SEO tracking and reporting

Module 5: Technical SEO & Search Console — 10 Hours

  • Crawling, indexing and robots.txt
  • XML sitemaps and Search Console setup
  • Core Web Vitals and page speed
  • Schema markup basics
  • Canonicalization and redirects
  • Technical SEO audits

Module 6: Google Ads & PPC — 18 Hours

  • Account structure and campaign types
  • Keyword match types and negative keywords
  • Ad copy and extensions
  • Bidding strategies and budgets
  • Landing page and Quality Score
  • Conversion tracking and optimization

Module 7: Meta Ads & Social Media Marketing — 15 Hours

  • Facebook and Instagram ad campaign setup
  • Audience targeting and retargeting
  • Creative formats and ad copy
  • Pixel and conversion API basics
  • Social media content calendars
  • Community management and reporting

Module 8: Content Marketing & Copywriting — 10 Hours

  • Content strategy and planning
  • Blog and article writing
  • Copywriting frameworks for ads and landing pages
  • Visual content with Canva
  • Content distribution and repurposing
  • Content performance measurement

Module 9: Email, WhatsApp & Marketing Automation — 10 Hours

  • Email list building and segmentation
  • Mailchimp campaign setup
  • WhatsApp marketing/AiSensy workflows
  • Automation and drip sequences
  • Deliverability and compliance
  • Reporting and optimization

Module 10: Google Analytics 4, GTM & Marketing Analytics — 12 Hours

  • GA4 property setup and data streams
  • Events, conversions and audiences
  • Google Tag Manager basics
  • Dashboards with Looker Studio
  • Attribution and funnel analysis
  • Microsoft Clarity for behaviour insights

Module 11: Performance Marketing & Conversion Optimization — 12 Hours

  • Performance marketing channels and funnels
  • Media planning and budget allocation
  • A/B testing fundamentals
  • Landing page CRO principles
  • ROAS and CAC measurement
  • Scaling and optimization workflows

Module 12: AI Tools for Digital Marketing — 12 Hours

  • AI-assisted content ideation and writing
  • ChatGPT and Gemini for marketing tasks
  • AI for ad copy and creative variations
  • SEO research with AI tools
  • Automation and reporting with AI
  • Responsible and ethical AI use

Module 13: Live Projects, Campaigns & Capstone — 20 Hours

  • End-to-end campaign planning
  • SEO audit and implementation project
  • Live Google Ads and Meta Ads campaigns
  • GA4 dashboard and reporting project
  • Content and automation workflow project
  • Capstone presentation and review

Module Summary — Module | Hours | Tools

Module Hours Tools
1. Digital Marketing Fundamentals & Strategy 8 —
2. Website, WordPress & Landing Pages 10 WordPress, Canva
3. Search Engine Optimization (SEO) 18 SEMrush, Ahrefs, Ubersuggest, Google Keyword Planner
4. Local SEO & Google Business Profile 10 Google Business Profile, Google Keyword Planner
5. Technical SEO & Search Console 10 Google Search Console, Ubersuggest
6. Google Ads & PPC 18 Google Ads, Google Keyword Planner
7. Meta Ads & Social Media Marketing 15 Meta Ads Manager, Facebook, Instagram, Canva
8. Content Marketing & Copywriting 10 Canva, WordPress
9. Email, WhatsApp & Marketing Automation 10 Mailchimp, WhatsApp Marketing/AiSensy
10. Google Analytics 4, GTM & Marketing Analytics 12 Google Analytics 4, Google Tag Manager, Looker Studio, Microsoft Clarity
11. Performance Marketing & Conversion Optimization 12 Google Ads, Meta Ads Manager, Google Analytics 4
12. AI Tools for Digital Marketing 12 ChatGPT, Gemini
13. Live Projects, Campaigns & Capstone 20 Full stack of tools
Total 165 Hours (verified)
Project Work

Projects You Build Along the Way

Each project comes straight from a curriculum module, ending with the live projects and campaigns capstone.

Module 3
SEO audit and on-page optimization project
SEMrushAhrefsGoogle Keyword Planner
Module 6
Live Google Ads campaign build
Google AdsGoogle Keyword Planner
Module 7
Meta Ads campaign and social media calendar
Meta Ads ManagerCanva
Module 10
GA4 dashboard and reporting project
Google Analytics 4Looker Studio
Module 12
AI-assisted content and ad copy workflow
ChatGPTGemini
Module 13
Live projects, campaigns & capstone (20 hours)
Full stack of course tools
Reviewed by
Mr. Pradyumn

Mr. Pradyumn Kumar Singh

Curriculum & Technical Reviewer · Digital Marketing Trainer

SEO Google Ads Meta Ads Analytics

15+ years in Digital Marketing. Reviews and signs off the curriculum on this page so content stays technically accurate and current.

Digital Marketing Curriculum

The curriculum has been designed and technically reviewed by expert industry professional Mr. Pradyumn.

165 Hours 100+ Live Sessions 20+ Tools & Technologies
Download Curriculum

Get Your Digital Marketing Certification In Kharagpur

Every learner who completes the program is issued the Uncodemy Digital Marketing Program Certificate. That certificate shows the program name, the duration, the tools covered and the completion date, and it carries a verification reference you can check online.

The certificate is directly tied to the practical work done through the course — practical SEO tasks, Google Ads and Meta Ads exercises, and the Live Projects/Campaigns capstone.

Key Benefits of Our Digital Marketing Certification:

  • Program Completion : Confirms program completion and skills acquired.
  • Online Verification : Supports online verification of authenticity.
  • Practical Learning : Reflects practical project and capstone experience.

Certificates are verifiable at certificate.uncodemy.com. This is an independent Uncodemy certificate and is not affiliated with Google, Meta, SEMrush, Ahrefs or any other platform vendor whose tools are taught in the program. It is not a "Google Ads Certification" or a vendor credential.

Uncodemy Certificate VerificationOnline Certificate Verification & Download certificate.uncodemy.com
IIBA Endorsed Education Provider certificate — Uncodemy
Uncodemy Program Certificate
Uncodemy MSME registration certificate

Tools and Technologies Covered

Google AdsGoogle Analytics 4Google Search ConsoleGoogle Tag ManagerGoogle Business ProfileGoogle Keyword PlannerMeta Ads ManagerFacebookInstagramWordPressCanvaSEMrushAhrefsMailchimpWhatsApp Marketing/AiSensyLooker StudioChatGPTGeminiMicrosoft ClarityUbersuggest

Introducing Uncodemy

Uncodemy is the IT training brand of Uncodemy Edutech Pvt. Ltd., and its entire approach is built around career readiness. Fourteen-plus years of training experience sit behind what it delivers. It keeps physical classrooms running in Delhi and Noida while also delivering live online lessons to learners spread all across India — Kharagpur included.

Throughout this Digital Marketing course, learners craft SEO-friendly websites, launch live Google Ads and Meta Ads campaigns, assemble GA4 dashboards, construct content and automation workflows, and wrap up with a capstone campaign project.

Learning flows through live teaching, and it's reinforced with assignments, project work, interview coaching and career support. The career support policy, including its eligibility terms, is published before enrolment opens.

Other courses for Kharagpur learners: SEO, Social Media Marketing and Performance Marketing courses.

Career Support You Receive

  • Portfolio & campaign review: Portfolio and live campaign/capstone project review.
  • Resume & LinkedIn: Resume building and LinkedIn optimization.
  • Interview preparation: Interview preparation covering SEO audit questions, campaign strategy rounds and analytics case studies.
  • Mock interviews: Mock interviews and interview preparation.
  • Opportunity sharing: Opportunity sharing through the 850+ company hiring network.
  • Continued support: Continued support after program completion — this is not a guarantee of employment.

The Career & Placement Assistance team works with learners under a published policy; no job offer or specific result is promised. What any learner actually achieves comes down to their own effort, market conditions and the hiring choices of individual employers.

Read Uncodemy Reviews

*Ratings and review counts reflect current publicly available platform information and may change over time.

Instructors

Instructors

The people who actually teach this course

Every live class is taught by a trainer from the institute's own faculty. The institute brings together over 30 industry specialists, whose cumulative corporate training experience surpasses ten years.

At Uncodemy, the trainers who lead sessions are deliberately kept separate from the domain reviewers who validate curriculum accuracy. For this course, Mr. Pradyumn is the sole reviewer — he validates both the curriculum and the technical content.

Every trainer and reviewer is named on the page, and profile links are attached wherever they're available.

Choose Your Mode

Live Online vs Classroom

Live OnlineKharagpur learnersClassroomDelhi & Noida only
Fee₹17,500 + 18% GST₹17,500 + 18% GST
CurriculumSame 13 modulesSame 13 modules
Trainers & batchesSame trainers and batchesSame trainers and batches
WhereFrom anywhere in KharagpurDelhi or Noida centre
TravelNo daily commuteTravel to the centre
Digital Marketing · Live Online

Enroll in Our Digital Marketing Training for Kharagpur Learners Today!

Grab your seat in the next live online batch and start sharpening practical digital marketing skills under the guidance of seasoned trainers. All fees are transparent, EMI options are available, and dedicated career support is included. Reach out to the admissions team to confirm batch timing and complete your enrolment.

5–6 MonthsProgram Duration
100+ Live SessionsLive Training
20+ ToolsTechnology Coverage
20-hour CapstoneLive projects & campaigns
Enquire Now
Career Ladder

How Digital Marketing Roles Typically Grow

A step-by-step view of the role-wise salary ranges on this page, from first digital marketing role to manager.

01Entry-Level Digital Marketing Executive₹2.5–4 LPA
02SEO Executive / Specialist₹3–6 LPA
03Social Media Executive / Manager₹3–6 LPA
04PPC / Google Ads Specialist₹4–8 LPA
05Performance Marketing Specialist₹4–10 LPA
06SEO / Performance Marketing Manager₹8–15 LPA
07Digital Marketing Manager₹8–18 LPA
Kharagpur Tech Map

Where Digital Marketing Work Happens in Kharagpur

Kharagpur learn live online Inda Golbazar Malancha
IndaCommercial hub · services firms and local agencies
GolbazarBusiness and retail hub · D2C and trading teams
MalanchaGrowth area · tech and product teams
Also hiring digital marketersE-commerce/D2C, IT services, edtech, manufacturing, hospitality and education

Digital Marketing Jobs and Career Scope in Kharagpur

IndaCommercial hub
GolbazarBusiness hub
MalanchaGrowth area

Kharagpur's digital marketing landscape is influenced by its academic and research heritage, an emerging e-commerce and D2C presence, and small-business activity across Inda, Golbazar and Malancha. These areas regularly generate openings for professionals who can run SEO programmes, handle paid campaigns and interpret analytics dashboards.

Interviews in Kharagpur typically weight SEO fundamentals, hands-on Google Ads and Meta Ads campaign experience, and the ability to read GA4 analytics. Candidates who can show practical campaign results and a portfolio of work tend to stand out.

Entry-level roles often begin with execution-focused work, with progression into specialist and manager positions as campaign experience grows.

Job Roles After This Course

Graduates of the program are prepared for entry-level digital marketing positions that require solid foundations in SEO, paid ads, social media and analytics.

Role Core Tools
SEO Executive SEMrush, Ahrefs, Google Search Console
Social Media Executive Meta Ads Manager, Canva, Instagram
PPC Specialist Google Ads, Google Keyword Planner
Performance Marketing Specialist Google Ads, Meta Ads Manager, Google Analytics 4
Content Marketing Specialist WordPress, Canva, ChatGPT
Digital Marketing Executive (Entry-Level) Google Analytics 4, Google Ads, Meta Ads Manager

With two to five years of progressive experience and continued skill development, many professionals move into manager-level positions covering SEO, performance marketing or full-stack digital marketing, where they own budgets, strategy and team outcomes.

Digital Marketer Salary in Kharagpur — Role-wise

Salary levels for digital marketing roles in Kharagpur reflect broader market ranges and depend on skills, campaign experience and the hiring organisation. The figures below are indicative market ranges for Kharagpur-based roles.

Indicative salary range by role (₹ LPA)
Entry-Level Digital Marketing Executive₹2.5–4L
SEO Executive / Specialist₹3–6L
Social Media Executive / Manager₹3–6L
PPC / Google Ads Specialist₹4–8L
Performance Marketing Specialist₹4–10L
SEO / Performance Marketing Manager₹8–15L
Digital Marketing Manager₹8–18L
02.557.51012.51517.520
Role Salary Range
Entry-Level Digital Marketing Executive ₹2.5–4 LPA
SEO Executive / Specialist ₹3–6 LPA
Social Media Executive / Manager ₹3–6 LPA
PPC / Google Ads Specialist ₹4–8 LPA
Performance Marketing Specialist ₹4–10 LPA
SEO / Performance Marketing Manager ₹8–15 LPA
Digital Marketing Manager ₹8–18 LPA

Sources reviewed: AmbitionBox, Glassdoor, Indeed and Uncodemy placement records. Reviewed: October 2026.

Salary ranges are indicative market ranges and are not guaranteed placement outcomes. Role, location, portfolio and specialization significantly affect compensation.

Top Sectors Hiring Digital Marketers in Kharagpur

Uncodemy's hiring network of 850+ companies includes organisations across multiple sectors that regularly seek digital marketing talent.

  • IT services and product engineering firms: Driving demand for SEO, paid ads and analytics specialists.
  • E-commerce and D2C brands: Using performance marketing and CRO to grow online sales.
  • Startups: Requiring full-stack digital marketers who can manage multiple channels.
  • Education and edtech companies: Using content marketing, SEO and paid campaigns for lead generation.
  • Hospitality and manufacturing businesses: Driving local SEO, social media and Google Ads campaigns.

These sectors continue to expand digital adoption, creating ongoing opportunities for professionals with practical skills.

How to Become a Digital Marketer — Step by Step

A structured path helps candidates move from foundational knowledge to job-ready capability.

  1. Learn digital marketing fundamentals and strategy: Funnels, audiences and KPIs.
  2. Build websites and landing pages: WordPress and conversion-focused page design.
  3. Develop SEO skills: On-page, local and technical SEO.
  4. Learn Google Ads and PPC: Campaign structure, bidding and optimization.
  5. Learn Meta Ads and social media: Audience targeting and creative formats.
  6. Build content marketing and email automation skills: Copywriting and workflow automation.
  7. Master GA4, performance marketing and complete a capstone: Analytics and live campaigns.

Timeline: 5-6 months of consistent study following this sequence provides a solid foundation for entry-level digital marketing roles.

How This Course Compares to Other Marketing Courses in Kharagpur

This program offers a broad, full-stack digital marketing curriculum rather than a narrow specialisation.

Factor This Program
Duration 5–6 months
Learning hours 165
Live sessions 100+
Tools 20+
Capstone Live Projects & Campaigns
Career support Dedicated Career & Placement Assistance

Compared with a standalone SEO course or a standalone Performance Marketing course, this Digital Marketing program is the broader full-stack option. It covers SEO, Google Ads, Meta Ads, social media, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing, CRO and AI tools for marketing. A standalone SEO course is narrower and focused on organic search, while a standalone Performance Marketing course is narrower and focused on paid ads and conversion optimization. Learners seeking a full-stack foundation often begin with this course; those who already know their specialisation may prefer a narrower course.

Why Live Online for Kharagpur Learners?

Digital Marketing · Live SessionLIVE
campaign.optimize({
  budget, audience
})
Ask liveScreen shareRecording

Kharagpur students take part in the Digital Marketing program fully live online, getting the same curriculum, trainers and batch structure used in Uncodemy's classroom programs. Sessions happen in real time, giving learners room for interaction, doubt resolution and group work. Recordings are available for revision.

Anyone preferring to attend in person (or able to travel) can still use Uncodemy's physical centres in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1). The live-online format eliminates commuting constraints while preserving instructional quality and peer engagement.

Is this course right for you?

If you want... Recommend
A full-stack digital marketing career This program
Only SEO specifically Consider a standalone SEO course instead
Only paid-ads/performance marketing Consider a standalone Performance Marketing course instead
A business owner wanting to run your own brand's marketing This program
Your Journey

From Enquiry to Career Support

01EnquireFill the form or call a counsellor
02CounsellingDiscuss goals, batches and EMI; request a demo
03Pick a batchWeekday or weekend, IST timings
04Learn live100+ live sessions across 13 modules
05Build projectsModule projects + 20-hour capstone
06Get certifiedVerifiable at certificate.uncodemy.com
07Career supportResume, mock interviews, opportunity sharing
Student Projects

Student Project For Digital Marketing

FAQ

Frequently Asked Questions

1. How long is the Digital Marketing course in Kharagpur?

The whole course takes around five to six months, wrapping up more than 100 live sessions and 165 learning hours. Both weekday and weekend batch options are available.

2. Do I need prior marketing experience?

Not at all — Module 1 kicks off with the fundamentals, so no previous marketing background is needed. Being comfortable with a computer and the internet is a bonus.

3. What tools are covered in this course?

The syllabus packs twenty tools: Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Google Business Profile, Google Keyword Planner, Meta Ads Manager, Facebook, Instagram, WordPress, Canva, SEMrush, Ahrefs, Mailchimp, WhatsApp Marketing/AiSensy, Looker Studio, ChatGPT, Gemini, Microsoft Clarity and Ubersuggest.

4. Does the course cover both SEO and paid ads (Google/Meta)?

Yes. SEO is covered across Modules 3, 4 and 5, Google Ads and PPC in Module 6, and Meta Ads and social media marketing in Module 7 — with hands-on exercises and projects.

5. What is the capstone project?

The Live Projects, Campaigns & Capstone is a 20-hour module in which learners plan, run and present end-to-end digital marketing campaigns.

6. Are the classes live or pre-recorded?

Classes are live (100+ live sessions). Recordings are made available for later revision.

7. What is the fee for the Digital Marketing course in Kharagpur?

The program fee is ₹17,500 + 18% GST, bringing the total to ₹20,650. The same fee applies in all modes and cities.

8. Are EMI options available?

Yes — EMIs begin at ₹4,108 per month spread over six months.* The exact EMI amount, tenure and eligibility can differ based on the payment or financing plan chosen.

9. Is there a demo or trial class before I enrol?

Prospective learners can request information about upcoming demo or orientation sessions through the admissions team.

10. Do you provide placement assistance?

Uncodemy provides Dedicated Career & Placement Assistance through a network of 850+ companies. Employment outcomes are not guaranteed.

11. Can I get an entry-level Digital Marketing Executive role after this course?

Entry-level Digital Marketing Executive roles typically fall in the ₹2.5–4 LPA indicative range. Actual outcomes depend on skills, projects, interviews and market conditions; no specific placement is guaranteed.

12. What is the salary of a digital marketer in Kharagpur?

Indicative ranges appear in the salary table on this page. Salary ranges are indicative market ranges and are not guaranteed placement outcomes. Role, location, portfolio and specialization significantly affect compensation.

13. What job roles can I apply for after this course?

Typical roles include SEO Executive, Social Media Executive, PPC Specialist, Performance Marketing Specialist, Content Marketing Specialist and Digital Marketing Executive (Entry-Level).

14. Who is eligible for this Digital Marketing course?

Freshers, working professionals, business owners, career changers and content creators may enrol. Basic computer and internet familiarity is helpful; no prior marketing experience is mandatory.

15. Are the salary, placement and review figures on this page guaranteed?

No. Salary ranges are indicative market figures. Placement and review counts are based on available records and platform data and may change. Uncodemy does not guarantee employment or specific outcomes.

16. Does Uncodemy have a classroom centre in Kharagpur?

No. Kharagpur learners join live online. Uncodemy's classroom centres are in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1).

17. What is the difference between this course and a standalone SEO or Performance Marketing course?

This course is a broader 5–6 month full-stack program covering SEO, paid ads, social media, analytics and AI tools; a standalone SEO or Performance Marketing course is narrower and focused on one skill area.

Why Trust This Page? Discover Why Students Choose Uncodemy

How we maintain this page

  • Content written by: Miss Muskan
  • Content rechecked and verified by: Mr. Shad
  • Technical content verified by: Mr. Pradyumn
  • Course curriculum verified by: Mr. Pradyumn
  • Fee verified by: Admin Department
  • Placement figures sourced from internal placement records
  • Review counts verified against respective third-party platforms
  • Last reviewed: 15 Oct 2026
Written by: Miss Muskan
Reviewed by: Mr. Pradyumn

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Nearest Classroom Training Centres

The Digital Marketing course is delivered fully live online to Kharagpur learners. Those interested in visiting Uncodemy's physical training centres can find them at the addresses below.

Noida Centre
B, 14-15, Udhyog Marg, Block B, Sector 1, Noida, Uttar Pradesh 201301
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Delhi Centre
2nd & 3rd Floor, Maa Katyayni Complex, MB-1E, Madhuban Rd, next to DSEU Ambedkar College, Laxmi Nagar, Shakarpur Extension, Shakarpur, Delhi, 110092
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