Mr. Pradyumn Singh
Digital Marketing Trainer
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Read More →Running for 5–6 months, this instructor-led Digital Marketing program is built for Kolkata learners, giving them practical exposure to SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, GA4 and analytics, and AI tools for marketing. Classes are delivered live online; learners who prefer in-person sessions can join at Uncodemy's Delhi and Noida centres. The fee is ₹17,500 + 18% GST (Total ₹20,650).
Career and placement assistance through our growing network of companies, recruiters and hiring organizations across India.
6 × ₹4,108 = ₹24,648 — within ₹2 of the ₹24,650 total (negligible rounding).
Learners finishing this program develop practical skills in SEO, Google Ads, Meta Ads, content marketing and analytics, positioning them for entry-level positions such as SEO Executive, Social Media Executive and PPC Specialist.
Verified placement outcomes for Kolkata learners are refreshed periodically and can be viewed at uncodemy.com/placement.
Digital marketing covers every effort to promote brands, products and services using online channels — search engines, social media, email and paid advertising — guided by data-driven strategy and measurable results. Unlike traditional or offline marketing, its performance can be tracked, tested and refined in real time.
In practice, a digital marketer plans SEO and content strategy, manages Google Ads and Meta Ads campaigns, reviews GA4 data, handles social media, automates email and WhatsApp marketing, and optimises conversions across landing pages and funnels.
Here is how Uncodemy's Digital Marketing program sits next to its other specialisations.
| Aspect | Digital Marketing (this course) | SEO Specialization | Performance Marketing (standalone) |
|---|---|---|---|
| Core focus | SEO + Google Ads + Meta Ads + Analytics + AI tools, broad coverage | Organic search ranking only | Paid ads & conversion optimization only |
| Breadth of skills | Full-stack digital marketing | Narrow | Narrow |
| Typical entry salary | ₹2.5–4 LPA (Entry-Level Digital Marketing Executive, per this sheet) | ₹3–6 LPA (SEO Executive, per this sheet) | ₹4–10 LPA (Performance Marketing Specialist, per this sheet) |
| Uncodemy program duration | 5–6 months | N/A | N/A |
Delivered across 5–6 months, this instructor-led program features 100+ live sessions and 165 hours of structured learning spread over 13 modules. Learners begin with digital marketing fundamentals and strategy and advance through website/WordPress and landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, email/WhatsApp automation, GA4 and marketing analytics, performance marketing and CRO, AI tools for marketing, and finish with a capstone campaign project. Kolkata learners attend fully live online; classroom training remains available at Uncodemy's Delhi and Noida centres.
Basic computer and internet familiarity is helpful. No prior marketing experience is mandatory since the course starts from fundamentals. A laptop and a stable internet connection are required for live sessions and project work.
8+ new batches start every month. Live online batches, IST timings.
| Date | Time | Trainer | Seats Left |
|---|---|---|---|
| 27 Oct | 07:30 PM – 08:30 PM | Mr. Pradyumn | 01 Seat |
| 04 Nov | 02:00 PM – 03:00 PM | Mr. Pradyumn | 02 Seats |
| 10 Nov | 10:30 AM – 11:30 AM | Mr. Shad | 01 Seat |
| 17 Nov | 12:00 PM – 01:00 PM | Mr. Pradyumn | 02 Seats |
| Date | Time | Trainer | Seats Left |
|---|---|---|---|
| 31 Oct | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
| 14 Nov | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
Illustrative example only — your exact weekday or weekend timetable (IST) is shared when you enrol.
The curriculum comprises 13 modules and 165 verified learning hours. It opens with digital marketing fundamentals and strategy and moves through website/WordPress and landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing and CRO, and AI tools for marketing, closing with the live projects and campaigns capstone.
| Module | Hours | Tools |
|---|---|---|
| 1. Digital Marketing Fundamentals & Strategy | 8 | — |
| 2. Website, WordPress & Landing Pages | 10 | WordPress, Canva |
| 3. Search Engine Optimization (SEO) | 18 | SEMrush, Ahrefs, Ubersuggest, Google Keyword Planner |
| 4. Local SEO & Google Business Profile | 10 | Google Business Profile, Google Keyword Planner |
| 5. Technical SEO & Search Console | 10 | Google Search Console, Ubersuggest |
| 6. Google Ads & PPC | 18 | Google Ads, Google Keyword Planner |
| 7. Meta Ads & Social Media Marketing | 15 | Meta Ads Manager, Facebook, Instagram, Canva |
| 8. Content Marketing & Copywriting | 10 | Canva, WordPress |
| 9. Email, WhatsApp & Marketing Automation | 10 | Mailchimp, WhatsApp Marketing/AiSensy |
| 10. Google Analytics 4, GTM & Marketing Analytics | 12 | Google Analytics 4, Google Tag Manager, Looker Studio, Microsoft Clarity |
| 11. Performance Marketing & Conversion Optimization | 12 | Google Ads, Meta Ads Manager, Google Analytics 4 |
| 12. AI Tools for Digital Marketing | 12 | ChatGPT, Gemini |
| 13. Live Projects, Campaigns & Capstone | 20 | Full stack of tools |
| Total | 165 Hours (verified) | |
Each project comes straight from a curriculum module, ending with the live projects and campaigns capstone.
Curriculum & Technical Reviewer · Digital Marketing Trainer
15+ years in Digital Marketing. Reviews and signs off the curriculum on this page so content stays technically accurate and current.
The curriculum has been designed and technically reviewed by expert industry professional Mr. Pradyumn.
After successfully completing the program, learners are awarded the Uncodemy Digital Marketing Program Certificate. This document records the program name, duration, tools studied and completion date, along with a verification reference that can be validated online.
The credential reflects the hands-on work done throughout the course — including practical SEO, Google Ads and Meta Ads exercises and the Live Projects/Campaigns capstone project.
Certificates are verifiable at certificate.uncodemy.com. This is an independent Uncodemy certificate and is not affiliated with Google, Meta, SEMrush, Ahrefs or any other platform vendor whose tools are taught in the program. It is not a "Google Ads Certification" or a vendor credential.
Uncodemy Certificate VerificationOnline Certificate Verification & Download certificate.uncodemy.comOperated by Uncodemy Edutech Pvt. Ltd., Uncodemy is a career-focused IT training institute backed by 14+ years of training excellence. It runs physical classroom centres in Delhi and Noida while delivering live online classes to learners across India, including Kolkata.
Within this Digital Marketing program, participants build SEO-optimised websites, launch live Google Ads and Meta Ads campaigns, construct GA4 dashboards, design content and automation workflows, and deliver a capstone campaign project.
Teaching is delivered through live sessions, assignments, projects, interview preparation and career support. The career support policy and eligibility conditions are published before enrolment.
Other courses for Kolkata learners: SEO, Social Media Marketing and Performance Marketing courses.
Dedicated Career & Placement Assistance is provided; employment outcomes are not guaranteed and depend on individual performance, market conditions and employer requirements.
*Ratings and review counts reflect current publicly available platform information and may change over time.
The people who actually teach this course
The institute's trainer team conducts every live session. Uncodemy collaborates with 30+ industry-expert trainers whose collective corporate training experience exceeds 10 years.
At Uncodemy, trainers and domain reviewers have distinct roles — the former deliver sessions, the latter confirm curriculum accuracy. In this course, Mr. Pradyumn serves as the single reviewer handling both curriculum and technical content verification.
All trainers and reviewers are named publicly, with profile links provided wherever available.
Reserve your place in the next live online batch and start developing practical digital marketing skills under experienced instructors. Transparent fees, EMI options and dedicated career support are available. Reach out to the admissions team to confirm batch timings and complete enrolment.
A step-by-step view of the role-wise salary ranges on this page, from first digital marketing role to manager.
Kolkata's digital marketing job market is driven by its role as East India's commercial capital, with a strong IT-services base concentrated in Salt Lake Sector V and New Town, a legacy trading and manufacturing industry, a thriving media and entertainment sector, and a growing e-commerce and D2C ecosystem. These segments generate consistent demand for professionals who can run SEO programmes, manage paid campaigns and interpret analytics dashboards.
Interviews in Kolkata typically weight SEO fundamentals, hands-on Google Ads and Meta Ads campaign experience, and the ability to read GA4 analytics. Candidates who can show practical campaign results and a portfolio of work tend to stand out.
Entry-level roles often begin with execution-focused work, with progression into specialist and manager positions as campaign experience grows.
Graduates of the program are prepared for entry-level digital marketing positions that require solid foundations in SEO, paid ads, social media and analytics.
| Role | Core Tools |
|---|---|
| SEO Executive | SEMrush, Ahrefs, Google Search Console |
| Social Media Executive | Meta Ads Manager, Canva, Instagram |
| PPC Specialist | Google Ads, Google Keyword Planner |
| Performance Marketing Specialist | Google Ads, Meta Ads Manager, Google Analytics 4 |
| Content Marketing Specialist | WordPress, Canva, ChatGPT |
| Digital Marketing Executive (Entry-Level) | Google Analytics 4, Google Ads, Meta Ads Manager |
With two to five years of progressive experience and continued skill development, many professionals move into manager-level positions covering SEO, performance marketing or full-stack digital marketing, where they own budgets, strategy and team outcomes.
Salary levels for digital marketing roles in Kolkata reflect broader market ranges and depend on skills, campaign experience and the hiring organisation. The figures below are indicative market ranges for Kolkata-based roles.
| Role | Salary Range |
|---|---|
| Entry-Level Digital Marketing Executive | ₹2.5–4 LPA |
| SEO Executive / Specialist | ₹3–6 LPA |
| Social Media Executive / Manager | ₹3–6 LPA |
| PPC / Google Ads Specialist | ₹4–8 LPA |
| Performance Marketing Specialist | ₹4–10 LPA |
| SEO / Performance Marketing Manager | ₹8–15 LPA |
| Digital Marketing Manager | ₹8–18 LPA |
Sources reviewed: AmbitionBox, Glassdoor, Indeed and Uncodemy placement records. Reviewed: October 2026.
Uncodemy's hiring network of 850+ companies includes organisations across multiple sectors that regularly seek digital marketing talent.
These sectors continue to expand digital adoption, creating ongoing opportunities for professionals with practical skills.
A structured path helps candidates move from foundational knowledge to job-ready capability.
Timeline: 5-6 months of consistent study following this sequence provides a solid foundation for entry-level digital marketing roles.
This program offers a broad, full-stack digital marketing curriculum rather than a narrow specialisation.
| Factor | This Program |
|---|---|
| Duration | 5–6 months |
| Learning hours | 165 |
| Live sessions | 100+ |
| Tools | 20+ |
| Capstone | Live Projects & Campaigns |
| Career support | Dedicated Career & Placement Assistance |
Compared with a standalone SEO course or a standalone Performance Marketing course, this Digital Marketing program is the broader full-stack option. It covers SEO, Google Ads, Meta Ads, social media, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing, CRO and AI tools for marketing. A standalone SEO course is narrower and focused on organic search, while a standalone Performance Marketing course is narrower and focused on paid ads and conversion optimization. Learners seeking a full-stack foundation often begin with this course; those who already know their specialisation may prefer a narrower course.
Kolkata learners join the Digital Marketing program fully live online and receive the same curriculum, trainers and batch structure used in Uncodemy's classroom programs. Sessions are conducted in real time with opportunities for interaction, doubt resolution and collaborative work. Recordings are provided for revision.
For those who prefer or are able to attend in person, classroom training remains available at Uncodemy's physical centres in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1). The live-online format removes commuting constraints while preserving instructional quality and peer engagement.
| If you want... | Recommend |
|---|---|
| A full-stack digital marketing career | This program |
| Only SEO specifically | Consider a standalone SEO course instead |
| Only paid-ads/performance marketing | Consider a standalone Performance Marketing course instead |
| A business owner wanting to run your own brand's marketing | This program |
Uncodemy
Social media marketing project designed to support content promotion, audience engagement, and a stronger online brand presence across social platforms.
Uncodemy
SEO-focused project designed to support website visibility, search performance improvement, and better-organized search engine optimization activities.
Uncodemy
AI-powered SEO auditing project designed to assess website content, identify optimization opportunities, and support better visibility in AI-driven search experiences.
Uncodemy
Marketing analytics project designed to examine advertising campaign performance, evaluate key metrics, and identify opportunities to improve campaign effectiveness.
Uncodemy
Digital marketing dashboard designed to organize campaign data, monitor marketing performance indicators, and make channel-level trends easier to understand.
Uncodemy
Email marketing project focused on organizing customer journeys, structuring campaign stages, and supporting audience engagement through a planned email funnel.
The course lasts 5–6 months and comprises 100+ live sessions along with 165 hours of structured learning. Learners can choose either weekday or weekend batches.
Prior marketing experience is not required. The programme begins with the basics in Module 1. A working knowledge of computers and the internet is useful.
You will work with 20 tools, including Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Google Business Profile, Google Keyword Planner, Meta Ads Manager, Facebook, Instagram, WordPress, Canva, SEMrush, Ahrefs, Mailchimp, WhatsApp Marketing/AiSensy, Looker Studio, ChatGPT, Gemini, Microsoft Clarity and Ubersuggest.
Yes. SEO is taught in Modules 3, 4 and 5, Google Ads and PPC appear in Module 6, and Meta Ads along with social media marketing are covered in Module 7 — each supported by practical exercises and projects.
The Live Projects, Campaigns & Capstone module runs for 20 hours. During this phase learners design, execute and present complete digital marketing campaigns from start to finish.
All classes are conducted live (100+ live sessions in total). Session recordings are provided afterwards for revision purposes.
The fee is ₹17,500 plus 18% GST, which totals ₹20,650. This amount remains the same across all modes and cities.
Yes. EMI begins at ₹4,108 per month for a period of 6 months.* The exact EMI amount, duration and eligibility can differ based on the payment or financing option chosen.
Interested candidates may contact the admissions team to learn about upcoming demo or orientation sessions.
Uncodemy offers Dedicated Career & Placement Assistance through a network of 850+ companies. Please note that employment outcomes are not guaranteed.
Entry-level Digital Marketing Executive positions generally offer an indicative salary range of ₹2.5–4 LPA. Final results depend on individual skills, project work, interview performance and market conditions; no specific placement is assured.
Indicative salary ranges are shown in the salary table on this page. These figures represent market estimates and are not guaranteed placement outcomes. Compensation varies according to role, location, portfolio strength and area of specialisation.
Common roles include SEO Executive, Social Media Executive, PPC Specialist, Performance Marketing Specialist, Content Marketing Specialist and Digital Marketing Executive (Entry-Level).
The course is open to freshers, working professionals, business owners, career changers and content creators. Basic familiarity with computers and the internet is helpful; previous marketing experience is not compulsory.
No. Salary ranges are indicative market figures. Placement and review counts are drawn from available records and platform data and may change over time. Uncodemy does not guarantee employment or any specific outcomes.
No. Learners from Kolkata attend the programme live online. Uncodemy’s classroom centres are located in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1).
This is a comprehensive 5-6 month full-stack programme that covers SEO, paid advertising, social media, analytics and AI tools. A standalone SEO or Performance Marketing course, by contrast, is more focused and concentrates on a single skill area.
The Digital Marketing course is delivered fully live online to Kolkata learners. Those interested in visiting Uncodemy’s physical training centres can find them at the addresses below.