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Read More →Over five to six months, this live online, instructor-led programme equips Lucknow learners with practical, job-ready skills in SEO, Google Ads and PPC, Meta Ads and social media, content marketing, GA4 analytics and AI-assisted marketing. In-person batches are available only at Uncodemy's Delhi and Noida centres, for those who can travel. The programme costs ₹17,500 plus 18% GST, which comes to ₹20,650 in total.
4.7/5
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5/5Our placement cell works with recruiters, companies and hiring organisations across India to surface relevant openings for learners.
6 × ₹4,108 = ₹24,648 — within ₹2 of the ₹24,650 total (negligible rounding).
Those who complete this programme gain hands-on expertise in SEO, Google Ads, Meta Ads, content marketing and analytics, preparing them for entry-level positions such as SEO Executive, Social Media Executive and PPC Specialist.
Records for Lucknow learners are refreshed regularly — check verified outcomes at uncodemy.com/placement.
Digital marketing refers to the promotion of brands, products and services through online channels — search engines, social media, email and paid advertising — using a data-driven strategy that is measured by results. Its key difference from traditional or offline marketing is that performance can be tracked, tested and improved in real time.
In their day-to-day work, digital marketers plan SEO and content strategy, manage Google Ads and Meta Ads campaigns, analyse GA4 data, oversee social media, set up email and WhatsApp automation, and focus on improving conversions across landing pages and funnels.
Below is how this Digital Marketing programme lines up against Uncodemy's other specialisations.
| Factor | Digital Marketing (this programme) | SEO specialisation | Performance marketing (standalone) |
|---|---|---|---|
| Main focus | Broad ground — SEO, Google Ads, Meta Ads, analytics and AI tools together | Organic search rankings only | Paid ads and conversion optimisation only |
| Skill breadth | Full-stack digital marketing | Narrow | Narrow |
| Usual starting salary | ₹2.5–4 LPA (entry-level Digital Marketing Executive, as listed in this sheet) | ₹3–6 LPA (SEO Executive, as listed in this sheet) | ₹4–10 LPA (Performance Marketing Specialist, as listed in this sheet) |
| Length at Uncodemy | 5–6 months | N/A | N/A |
Taught by instructors over five to six months, this programme packs 100+ live sessions and 165 hours of structured learning into 13 modules. The journey begins with fundamentals and strategy, then advances through websites and WordPress, landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, email and WhatsApp automation, GA4 and marketing analytics, performance marketing and CRO, AI tools for marketing, and a capstone campaign. Lucknow learners join live online, while classroom seats are offered at Uncodemy's Delhi and Noida centres.
Comfort with basic computers and the internet is beneficial. No marketing background is required because the programme starts with the fundamentals. A laptop and a steady internet connection are needed for live classes and project work.
More than eight fresh batches open every month. All run live online on IST timings.
| Batch date | Timing | Faculty | Seats open |
|---|---|---|---|
| 27 Oct | 07:30 PM – 08:30 PM | Mr. Pradyumn | 01 Seat |
| 04 Nov | 02:00 PM – 03:00 PM | Mr. Pradyumn | 02 Seats |
| 10 Nov | 10:30 AM – 11:30 AM | Mr. Shad | 01 Seat |
| 17 Nov | 12:00 PM – 01:00 PM | Mr. Pradyumn | 02 Seats |
| Batch date | Timing | Faculty | Seats open |
|---|---|---|---|
| 31 Oct | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
| 14 Nov | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
This is only an illustration — the exact weekday or weekend schedule (IST) is shared when you enrol.
The syllabus consists of 13 modules and 165 verified learning hours. The progression starts with digital marketing fundamentals and strategy, then moves through website/WordPress and landing pages, SEO, local SEO, technical SEO, Google Ads and PPC, Meta Ads and social media marketing, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing and CRO, AI tools for marketing, and finishes with a live projects/campaigns capstone.
| Module | Hours | Tools |
|---|---|---|
| 1. Digital Marketing Fundamentals & Strategy | 8 | — |
| 2. Website, WordPress & Landing Pages | 10 | WordPress, Canva |
| 3. Search Engine Optimization (SEO) | 18 | SEMrush, Ahrefs, Ubersuggest, Google Keyword Planner |
| 4. Local SEO & Google Business Profile | 10 | Google Business Profile, Google Keyword Planner |
| 5. Technical SEO & Search Console | 10 | Google Search Console, Ubersuggest |
| 6. Google Ads & PPC | 18 | Google Ads, Google Keyword Planner |
| 7. Meta Ads & Social Media Marketing | 15 | Meta Ads Manager, Facebook, Instagram, Canva |
| 8. Content Marketing & Copywriting | 10 | Canva, WordPress |
| 9. Email, WhatsApp & Marketing Automation | 10 | Mailchimp, WhatsApp Marketing/AiSensy |
| 10. Google Analytics 4, GTM & Marketing Analytics | 12 | Google Analytics 4, Google Tag Manager, Looker Studio, Microsoft Clarity |
| 11. Performance Marketing & Conversion Optimization | 12 | Google Ads, Meta Ads Manager, Google Analytics 4 |
| 12. AI Tools for Digital Marketing | 12 | ChatGPT, Gemini |
| 13. Live Projects, Campaigns & Capstone | 20 | Full stack of tools |
| Total | 165 Hours (verified) | |
Each project grows out of a curriculum module, and everything wraps up with the live projects and campaigns capstone.
Curriculum and technical reviewer · Digital Marketing faculty
Brings more than 15 years of digital marketing experience. Checks and signs off on the curriculum on this page so everything stays technically accurate and up to date.
The syllabus on this page was designed and technically checked by industry professional Mr. Pradyumn.
Upon successful completion of the programme, learners are awarded the Uncodemy Digital Marketing Programme Certificate. This credential details the programme name, duration, tools covered and completion date, and includes a verification reference that can be validated online.
The certificate is linked to the practical work completed during the course, including hands-on SEO, Google Ads, Meta Ads, and the live projects and campaigns capstone.
Certificates can be verified at certificate.uncodemy.com. This is an independent Uncodemy certificate and is not affiliated with Google, Meta, SEMrush, Ahrefs or any other platform vendor whose tools are taught in the programme. It is not a "Google Ads Certification" or a vendor credential.
Uncodemy Certificate VerificationOnline Certificate Verification & Download certificate.uncodemy.com_2.webp)
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Uncodemy is a career-focused IT training institute operated by Uncodemy Edutech Pvt. Ltd. With over 14 years of experience in training, it runs classroom centres in Delhi and Noida while delivering live online instruction to learners across India, including Lucknow.
In this Digital Marketing programme, participants build SEO-friendly websites, execute live Google Ads and Meta Ads campaigns, create GA4 dashboards, navigate content and automation workflows, and finish with a capstone campaign.
Instruction is delivered through live sessions, assignments, projects, interview preparation and career support. The career support policy and eligibility conditions are published before enrolment.
Other courses for Lucknow learners: SEO, Social Media Marketing and Performance Marketing courses.
Dedicated career and placement assistance is provided; employment outcomes are not guaranteed and depend on individual performance, market conditions and what employers need.
Google 4.7/5 · 500+
Reviews
Justdial 4.7/5 · 500+
Reviews
Sulekha 5/5 · 30+
Reviews
MouthShut 4/5 · 130+
Reviews
Trustindex 5/5
· 54+ Reviews
Facebook 5/5 ·
Facebook Reviews*
*Ratings and review counts reflect publicly available platform information at the time of writing and may change.
The trainers who actually take this batch
The live sessions are conducted by the institute's trainer team. Uncodemy collaborates with over 30 industry expert trainers who collectively bring more than a decade of corporate training experience.
Uncodemy maintains separate roles for session trainers and curriculum reviewers. For this programme, both the curriculum and the technical content are reviewed by Mr. Pradyumn, who fulfils both roles here.
Every trainer and reviewer is named, with profile links provided wherever available.
Digital Marketing Faculty
Expertise
Digital Marketing Faculty
Expertise
MD & CEO
ExpertiseFounder, MD & CEO of Uncodemy and GS Net Academy, with a background spanning education, technology leadership, research, mentorship and career development.
Guides strategic direction, academic initiatives, technology-led education programmes and mentorship across Uncodemy and GS Net Academy.
CEO & Founder
ExpertiseCEO & Founder of GvCloud Secure and Uncodemy, with over 14 years of professional experience building scalable web, mobile and AI-driven solutions for clients across India, USA, UK, Canada, Australia and Singapore.
Leads technology strategy, scalable web and mobile solutions, AI-driven products and EdTech initiatives across Uncodemy and GvCloud Secure.
Lock in your seat in the next live online batch and start building practical digital marketing skills with experienced faculty. Fees are transparent, EMI is available and career support comes included. Talk to the admissions team to confirm batch timings and finish enrolment.
A step-by-step view of the role-wise salary bands listed on this page, from the first digital marketing job through to manager level.
Lucknow's digital marketing job market is supported by a robust base of retail, wholesale trade, manufacturing, education, IT services and hospitality businesses, along with a thriving startup scene around Hazratganj, Gomti Nagar and Alambagh. Local brands — from traditional textile and jewellery businesses to IT firms and food processing units — are increasingly seeking online visibility, which maintains demand for professionals skilled in running SEO programmes, managing paid campaigns and interpreting analytics dashboards.
Interviews in Lucknow generally evaluate SEO fundamentals, practical Google Ads and Meta Ads experience, and proficiency with GA4 analytics. Candidates who can present tangible campaign results and a portfolio of work often stand out.
Entry-level positions typically begin with execution-heavy responsibilities, with progression to specialist and manager roles as campaign experience grows.
Graduates of the programme are prepared for entry-level digital marketing roles that demand solid foundations in SEO, paid advertising, social media and analytics.
| Role | Core Tools |
|---|---|
| SEO Executive | SEMrush, Ahrefs, Google Search Console |
| Social Media Executive | Meta Ads Manager, Canva, Instagram |
| PPC Specialist | Google Ads, Google Keyword Planner |
| Performance Marketing Specialist | Google Ads, Meta Ads Manager, Google Analytics 4 |
| Content Marketing Specialist | WordPress, Canva, ChatGPT |
| Digital Marketing Executive (Entry-Level) | Google Analytics 4, Google Ads, Meta Ads Manager |
With two to five years of steady experience and continuous upskilling, many professionals advance into manager-level roles encompassing SEO, performance marketing or full-stack digital marketing, where they take ownership of budgets, strategy and team results.
Compensation for digital marketing roles in Lucknow follows broader market ranges and varies based on skills, campaign experience and the hiring organisation. The figures below are indicative market ranges for Lucknow-based roles.
| Role | Salary Range |
|---|---|
| Entry-Level Digital Marketing Executive | ₹2.5–4 LPA |
| SEO Executive / Specialist | ₹3–6 LPA |
| Social Media Executive / Manager | ₹3–6 LPA |
| PPC / Google Ads Specialist | ₹4–8 LPA |
| Performance Marketing Specialist | ₹4–10 LPA |
| SEO / Performance Marketing Manager | ₹8–15 LPA |
| Digital Marketing Manager | ₹8–18 LPA |
Sources consulted: AmbitionBox, Glassdoor, Indeed and Uncodemy placement records. Last reviewed: October 2026.
Uncodemy's hiring network of 850+ companies includes organisations across several sectors that regularly seek digital marketing talent.
Digital adoption continues to expand across these sectors, so opportunities for professionals with practical skills keep growing.
A structured path takes candidates from foundational knowledge to job-ready capability.
Timeline: Five to six months of consistent study, worked through in this order, gives a solid base for entry-level digital marketing roles.
This programme offers you a broad, full-stack digital marketing syllabus rather than a single narrow specialisation.
| Factor | This Program |
|---|---|
| Duration | 5–6 months |
| Learning hours | 165 |
| Live sessions | 100+ |
| Tools | 20+ |
| Capstone | Live projects and campaigns |
| Career support | Dedicated career and placement assistance |
Compared with a standalone SEO course or a standalone Performance Marketing course, this Digital Marketing programme is the more comprehensive full-stack option. It covers SEO, Google Ads, Meta Ads, social media, content marketing, email and WhatsApp automation, GA4 and analytics, performance marketing, CRO and AI tools for marketing. A standalone SEO course is narrower and focuses on organic search, while a standalone Performance Marketing course is narrower and centres on paid ads and conversion optimisation. Learners seeking a full-stack foundation typically start here; those who already know their specialisation may prefer a narrower course.
Lucknow learners attend the Digital Marketing programme fully live online and receive the same syllabus, faculty and batch structure used in Uncodemy's classroom programmes. Sessions occur in real time with opportunities for questions, doubt clearing and group work. Recordings are provided for revision.
Anyone who prefers in-person classes can still attend at Uncodemy's physical centres in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1). The live-online format eliminates daily travel while preserving teaching quality and peer interaction.
| If you want... | Recommend |
|---|---|
| A full-stack digital marketing career | This program |
| Only SEO specifically | A standalone SEO course may suit you better |
| Only paid-ads/performance marketing | A standalone Performance Marketing course may fit better |
| Running marketing for your own business or brand | This program |
Uncodemy
Social media marketing project designed to support content promotion, audience engagement, and a stronger online brand presence across social platforms.
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SEO-focused project designed to support website visibility, search performance improvement, and better-organized search engine optimization activities.
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The course spans five to six months and comprises 100+ live sessions along with 165 hours of structured learning. Both weekday and weekend batch options are offered.
No prior marketing experience is necessary. Module 1 starts with the fundamentals, and familiarity with computers and the internet is beneficial.
The syllabus includes 20 tools: Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Google Business Profile, Google Keyword Planner, Meta Ads Manager, Facebook, Instagram, WordPress, Canva, SEMrush, Ahrefs, Mailchimp, WhatsApp Marketing/AiSensy, Looker Studio, ChatGPT, Gemini, Microsoft Clarity, and Ubersuggest.
Yes. SEO is covered in Modules 3, 4, and 5; Google Ads and PPC are in Module 6; and Meta Ads and social media marketing are in Module 7, all reinforced with practical exercises and projects.
The capstone is a 20-hour module where learners plan, execute, and present a complete digital marketing campaign from start to finish.
All sessions are delivered live, totaling over 100. Recordings are made available afterwards so you can review any topic whenever convenient.
The programme fee is ₹17,500 plus 18% GST, bringing the total to ₹20,650. The fee structure is consistent across all modes and cities.
Yes, EMI starts at ₹4,108 per month for a six-month period.* The exact amount, tenure, and eligibility depend on the chosen payment or financing plan.
You can contact the admissions team to inquire about upcoming demo or orientation sessions prior to enrolling.
Uncodemy offers dedicated career and placement assistance via a network of 850+ companies. However, employment is not guaranteed.
Entry-level Digital Marketing Executive roles typically offer a salary in the indicative range of ₹2.5–4 LPA. Actual outcomes depend on your skills, project work, interview performance, and market conditions — no specific placement is guaranteed.
Indicative salary ranges are shown in the salary table on this page. These are market estimates, not guaranteed outcomes. Compensation is significantly influenced by role, location, portfolio strength, and specialisation.
Common roles include SEO Executive, Social Media Executive, PPC Specialist, Performance Marketing Specialist, Content Marketing Specialist, and entry-level Digital Marketing Executive.
The course is designed for freshers, working professionals, business owners, career switchers, and content creators. Basic computer and internet familiarity is beneficial, and no prior marketing background is required.
No. Salary ranges are indicative market figures. Placement and review counts are based on available records and platform data and are subject to change. Uncodemy does not guarantee a job or any specific outcome.
No. Learners from Lucknow attend the programme live online. Uncodemy’s classroom centres are located in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1).
This programme is a broader five-to-six month full-stack course that covers SEO, paid advertising, social media, analytics and AI tools. A standalone SEO or Performance Marketing course, by comparison, focuses more narrowly on a single skill area.
The Digital Marketing course runs fully live online for Lucknow learners. Anyone who wants to visit an Uncodemy training centre in person can find the addresses below.
