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Read More →Across roughly five to six months of live instruction, this mentor-guided programme equips Roorkee learners with hands-on command of SEO, paid search, social advertising, content creation, analytics and AI-assisted marketing. All teaching happens in real time online, while in-person batches run only at Uncodemy's Delhi and Noida centres. The course is priced at ₹17,500 plus 18% GST, meaning ₹20,650 in total.
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5/5Job-search support and placement guidance are channelled through our ever-widening network of recruiters, companies and hiring partners all over India.
Six instalments at ₹4,108 come to ₹24,648, sitting just ₹2 short of the ₹24,650 total — an artefact of rounding, not an extra charge.
By the time they finish the programme, learners hold practical command of SEO, Google Ads, Meta advertising, content marketing and analytics, opening up junior positions such as SEO Executive, Social Media Executive and PPC Specialist.
Data on placements for Roorkee learners is refreshed on a rolling basis — review confirmed outcomes at uncodemy.com/placement.
Put another way, digital marketing covers how brands, products and services are promoted through internet channels — search engines, social platforms, email and paid ads — steered by a data-first strategy and judged against measurable results. What sets it apart from traditional offline marketing is that outcomes are observable, testable and can be fine-tuned in real time.
On a typical day, a digital marketer drafts SEO and content plans, runs Google Ads and Meta Ads campaigns, reviews GA4 data, keeps social channels active, sets up email and WhatsApp automations, and refines landing pages and funnels so that more visitors convert into buyers.
Here is how Uncodemy's Digital Marketing programme sits next to its other specialisations.
| Aspect | Digital Marketing (this course) | SEO Specialization | Performance Marketing (standalone) |
|---|---|---|---|
| Core focus | SEO + Google Ads + Meta Ads + Analytics + AI tools, broad coverage | Organic search ranking only | Paid ads & conversion optimization only |
| Breadth of skills | Full-stack digital marketing | Narrow | Narrow |
| Typical entry salary | ₹2.5–4 LPA (Entry-Level Digital Marketing Executive, per this sheet) | ₹3–6 LPA (SEO Executive, per this sheet) | ₹4–10 LPA (Performance Marketing Specialist, per this sheet) |
| Uncodemy program duration | 5–6 months | N/A | N/A |
Running live across five to six months, the programme packs 100+ live classes and 165 hours of structured learning across 13 modules. It starts with digital marketing fundamentals and strategy, then moves through website/WordPress build and landing pages, SEO, local SEO, technical SEO, Google Ads and paid search, Meta Ads and social media, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing and CRO, AI tools for marketers, and finishes with a capstone campaign. Roorkee participants attend fully online, though seats in Uncodemy's Delhi and Noida classrooms stay open.
Basic familiarity with computers and the internet helps. Because Module 1 begins with the fundamentals, no prior marketing experience is necessary. A laptop and a stable internet connection are essential for live sessions and project work.
Each month brings at least eight fresh batches, all delivered live online in IST slots.
| Date | Time | Trainer | Seats Left |
|---|---|---|---|
| 27 Oct | 07:30 PM – 08:30 PM | Mr. Pradyumn | 01 Seat |
| 04 Nov | 02:00 PM – 03:00 PM | Mr. Pradyumn | 02 Seats |
| 10 Nov | 10:30 AM – 11:30 AM | Mr. Shad | 01 Seat |
| 17 Nov | 12:00 PM – 01:00 PM | Mr. Pradyumn | 02 Seats |
| Date | Time | Trainer | Seats Left |
|---|---|---|---|
| 31 Oct | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
| 14 Nov | 03:00 PM – 05:00 PM | Mr. Pradyumn | 02 Seats |
For illustration only — your specific weekday or weekend schedule, in IST, gets shared at enrolment.
Altogether, the curriculum spans 13 modules with 165 verified learning hours. Modules follow a fixed progression: digital marketing basics and strategy; building sites in WordPress and creating landing pages; SEO; local SEO; technical SEO; Google Ads and paid search; Meta Ads and social media; content marketing; email/WhatsApp automation; GA4 and analytics; performance marketing and CRO; AI tools for marketers; and a final live projects and campaigns capstone.
| Module | Hours | Tools |
|---|---|---|
| 1. Digital Marketing Fundamentals & Strategy | 8 | — |
| 2. Website, WordPress & Landing Pages | 10 | WordPress, Canva |
| 3. Search Engine Optimization (SEO) | 18 | SEMrush, Ahrefs, Ubersuggest, Google Keyword Planner |
| 4. Local SEO & Google Business Profile | 10 | Google Business Profile, Google Keyword Planner |
| 5. Technical SEO & Search Console | 10 | Google Search Console, Ubersuggest |
| 6. Google Ads & PPC | 18 | Google Ads, Google Keyword Planner |
| 7. Meta Ads & Social Media Marketing | 15 | Meta Ads Manager, Facebook, Instagram, Canva |
| 8. Content Marketing & Copywriting | 10 | Canva, WordPress |
| 9. Email, WhatsApp & Marketing Automation | 10 | Mailchimp, WhatsApp Marketing/AiSensy |
| 10. Google Analytics 4, GTM & Marketing Analytics | 12 | Google Analytics 4, Google Tag Manager, Looker Studio, Microsoft Clarity |
| 11. Performance Marketing & Conversion Optimization | 12 | Google Ads, Meta Ads Manager, Google Analytics 4 |
| 12. AI Tools for Digital Marketing | 12 | ChatGPT, Gemini |
| 13. Live Projects, Campaigns & Capstone | 20 | Full stack of tools |
| Total | 165 Hours (verified) | |
Each project comes straight from a curriculum module, ending with the live projects and campaigns capstone.
Curriculum & Technical Reviewer · Digital Marketing Trainer
15+ years in Digital Marketing. Reviews and signs off the curriculum on this page so content stays technically accurate and current.
Mr. Pradyumn, an industry expert, authored this curriculum and gave it a full technical sign-off before publication.
After completing the programme successfully, learners are presented with the Uncodemy Digital Marketing Program Certificate. It displays the programme title, its duration, tools covered and the completion date, along with a reference number for online verification.
The certificate is tied to the practical work done during the course — applied SEO, Google Ads, Meta Ads exercises and the Live Projects/Campaigns capstone.
Certificates are verifiable at certificate.uncodemy.com. This is an independent Uncodemy certificate and is not affiliated with Google, Meta, SEMrush, Ahrefs or any other platform vendor whose tools are taught in the program. It is not a "Google Ads Certification" or a vendor credential.
Uncodemy Certificate VerificationOnline Certificate Verification & Download certificate.uncodemy.com_2.webp)
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Uncodemy Edutech Pvt. Ltd. operates Uncodemy as an IT training institute with a sharp career focus. It has refined its teaching approach over 14+ years and now runs classrooms in Delhi and Noida while delivering live online classes to learners across India, Roorkee included.
Throughout this Digital Marketing programme, learners create SEO-optimised websites, manage live Google Ads and Meta Ads campaigns, build GA4 dashboards, develop content and automation workflows, and complete a capstone campaign project.
Teaching is delivered via live sessions, assignments, projects, interview preparation and career support. Career support policy and eligibility criteria are published prior to enrolment.
Other courses for Roorkee learners: SEO, Social Media Marketing and Performance Marketing courses.
Dedicated Career & Placement Assistance is provided; employment outcomes are not guaranteed and depend on individual performance, market conditions and employer requirements.
Google 4.7/5 · 500+
Reviews
Justdial 4.7/5 · 500+
Reviews
Sulekha 5/5 · 30+
Reviews
MouthShut 4/5 · 130+
Reviews
Trustindex 5/5
· 54+ Reviews
Facebook 5/5 ·
Facebook Reviews*
*Ratings and review counts reflect current publicly available platform information and may change over time.
The people who actually teach this course
All live sessions are led by the institute's in-house trainer team. Uncodemy collaborates with 30+ industry-expert trainers whose combined corporate training experience is over a decade.
Uncodemy keeps two roles distinct: trainers run the sessions, while domain reviewers sign off the curriculum's accuracy. In this programme Mr. Pradyumn serves both, acting as the single reviewer for curriculum and technical content.
Every trainer and reviewer is published by name with profile links where available.
Digital Marketing Trainer
Expertise
Digital Marketing Trainer
Expertise
MD & CEO
ExpertiseFounder, MD & CEO of Uncodemy and GS Net Academy, with experience in education, technology leadership, research, mentorship and career development.
Leads strategic direction, academic initiatives, technology-driven education programs and mentorship across Uncodemy and GS Net Academy.
CEO & Founder
ExpertiseCEO & Founder of GvCloud Secure and Uncodemy with 14+ years of professional experience building scalable web, mobile and AI-driven solutions for clients across India, USA, UK, Canada, Australia and Singapore.
Leads technology strategy, scalable web and mobile solutions, AI-driven products and EdTech initiatives across Uncodemy and GvCloud Secure.
Claim your seat in the upcoming live online batch and start building genuine digital marketing skills under experienced instructors. Transparent fees, EMI options and dedicated career support are all available. Contact the admissions team to confirm batch timings and finish your enrolment.
A step-by-step view of the role-wise salary ranges on this page, from first digital marketing role to manager.
Roorkee's digital marketing hiring landscape is driven by its growing IT services base, an expanding e-commerce and D2C sector, and a lively startup ecosystem across Civil Lines, Ramnagar and Salempur. Together these areas sustain steady demand for people skilled in SEO, paid campaigns and analytics.
In Roorkee interviews, employers tend to focus on core SEO concepts, real experience running Google Ads and Meta Ads campaigns, and the ability to interpret GA4 data. Applicants who can point to actual campaign results and a strong portfolio tend to stand out first.
Most entry-level roles are execution-heavy, with promotion to specialist and manager positions as campaign expertise builds.
Graduates of the programme are prepared for entry-level digital marketing positions that require solid foundations in SEO, paid ads, social media and analytics.
| Role | Core Tools |
|---|---|
| SEO Executive | SEMrush, Ahrefs, Google Search Console |
| Social Media Executive | Meta Ads Manager, Canva, Instagram |
| PPC Specialist | Google Ads, Google Keyword Planner |
| Performance Marketing Specialist | Google Ads, Meta Ads Manager, Google Analytics 4 |
| Content Marketing Specialist | WordPress, Canva, ChatGPT |
| Digital Marketing Executive (Entry-Level) | Google Analytics 4, Google Ads, Meta Ads Manager |
Once they accumulate two to five years of steadily rising experience and keep upgrading their skills, many professionals move into manager-level positions across SEO, performance marketing or full-stack digital marketing, where they take responsibility for budgets, strategy and team outcomes.
Pay for digital marketing roles in Roorkee mirrors wider market patterns and depends on individual skills, campaign track record and the hiring organisation. The figures below are indicative ranges for Roorkee-based roles.
| Role | Salary Range |
|---|---|
| Entry-Level Digital Marketing Executive | ₹2.5–4 LPA |
| SEO Executive / Specialist | ₹3–6 LPA |
| Social Media Executive / Manager | ₹3–6 LPA |
| PPC / Google Ads Specialist | ₹4–8 LPA |
| Performance Marketing Specialist | ₹4–10 LPA |
| SEO / Performance Marketing Manager | ₹8–15 LPA |
| Digital Marketing Manager | ₹8–18 LPA |
Sources reviewed: AmbitionBox, Glassdoor, Indeed and Uncodemy placement records. Reviewed: October 2026.
Organisations from a diverse set of industries sit within Uncodemy's 850+ company hiring network, and many of them recruit digital marketing talent regularly.
Digital adoption keeps widening across these industries, sustaining demand for people with practical, hands-on skills.
A well-structured route takes candidates from core knowledge to a job-ready skill set.
Timeline: Following this path steadily over five to six months creates a strong base for landing an entry-level digital marketing role.
Instead of drilling into a single narrow specialisation, this programme delivers broad, full-stack grounding across digital marketing.
| Factor | This Program |
|---|---|
| Duration | 5–6 months |
| Learning hours | 165 |
| Live sessions | 100+ |
| Tools | 20+ |
| Capstone | Live Projects & Campaigns |
| Career support | Dedicated Career & Placement Assistance |
Compared to a standalone SEO course or a standalone Performance Marketing course, this Digital Marketing programme is the wider, full-stack choice. It spans SEO, Google Ads, Meta Ads, social media, content marketing, email/WhatsApp automation, GA4 and analytics, performance marketing, CRO and AI tools for marketing. A dedicated SEO course stays narrow and concentrates on organic search, while a dedicated Performance Marketing course is narrower still and centres on paid ads plus conversion optimisation. Learners after a full-stack foundation often start with this course; those already set on a specialisation may prefer the narrower route.
Roorkee participants attend the Digital Marketing programme fully live online, gaining access to the same curriculum, trainers and batch format used in Uncodemy's classroom programmes. Sessions happen in real time, so learners can interact, clear doubts and work collaboratively. Recordings are supplied for later revision.
For those who would rather learn in person, classroom training is still offered at Uncodemy's physical centres in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1). The live-online format removes commuting friction while retaining the quality of instruction and peer interaction.
| If you want... | Recommend |
|---|---|
| A full-stack digital marketing career | This program |
| Only SEO specifically | Consider a standalone SEO course instead |
| Only paid-ads/performance marketing | Consider a standalone Performance Marketing course instead |
| A business owner wanting to run your own brand's marketing | This program |
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The programme runs for five to six months and offers 100+ live classes plus 165 hours of guided learning, with weekday and weekend batch options available.
You don't need prior marketing experience — Module 1 covers fundamentals from scratch. Familiarity with computers and the internet is useful.
Across the curriculum you'll work with 20 tools: Google Ads, Google Analytics 4, Google Search Console, Google Tag Manager, Google Business Profile, Google Keyword Planner, Meta Ads Manager, Facebook, Instagram, WordPress, Canva, SEMrush, Ahrefs, Mailchimp, WhatsApp Marketing/AiSensy, Looker Studio, ChatGPT, Gemini, Microsoft Clarity and Ubersuggest.
Yes. SEO is covered in Modules 3, 4 and 5; Google Ads and PPC in Module 6; and Meta Ads with social media marketing in Module 7 — each taught through hands-on practice and projects.
The Live Projects, Campaigns & Capstone is a 20-hour module in which learners plan, run and present end-to-end digital marketing campaigns.
Classes are live — 100+ live sessions in total. Recordings become available afterwards so you can revisit them at your convenience.
The programme fee is ₹17,500 + 18% GST, working out to ₹20,650 in total. This fee applies consistently across every mode and city.
Yes. EMI plans begin from ₹4,108 per month for six months.* The exact EMI amount, tenure and eligibility depend on the payment or financing option you choose.
Prospective learners can request information about upcoming demo or orientation sessions from the admissions team.
Yes — Uncodemy offers dedicated career and placement assistance via a network of 850+ companies. Employment outcomes are not guaranteed.
Entry-level Digital Marketing Executive roles typically fall in the ₹2.5–4 LPA indicative range. Actual outcomes depend on your skills, projects, interviews and market conditions; no specific placement is guaranteed.
Indicative salary ranges appear in the table on this page. These are market ranges, not promised placement outcomes. Compensation depends heavily on role, location, portfolio and specialisation.
Typical roles include SEO Executive, Social Media Executive, PPC Specialist, Performance Marketing Specialist, Content Marketing Specialist and Digital Marketing Executive (entry-level).
Freshers, working professionals, business owners, career changers and content creators can all enrol. Basic computer and internet familiarity helps; no prior marketing experience is mandatory.
No. Salary ranges shown are indicative market figures. Placement and review counts draw on available records and platform data and may change over time. Uncodemy does not guarantee employment or specific outcomes.
No — Roorkee learners join live online. Uncodemy's classroom centres are located in Delhi (Laxmi Nagar/Shakarpur) and Noida (Sector 1).
This is the wider, 5–6 month full-stack option, spanning SEO, paid ads, social media, analytics and AI tools. A standalone SEO or Performance Marketing course covers just one skill area.
Roorkee participants receive the Digital Marketing programme fully live online. Anyone keen to visit an Uncodemy physical training centre can do so at the addresses listed below.
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