Email Automation and Drip Campaigns – Welcome Series, Abandoned Cart Emails, and Lead Nurturing
Welcome Series
A sequence of automated emails triggered on sign-up that introduces the brand and sets expectations.
Abandoned Cart Emails
Automated reminders sent when a shopper leaves items in cart without completing checkout, often recovering lost sales.
Lead Nurturing
A series of value-driven emails that gradually move a lead through the funnel toward a purchase decision.
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